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Using your audiences in Taboola

Sync a ContactLevel audience to Taboola and it appears there as a custom audience named after your ContactLevel audience. You then select it in your campaign's audience targeting.

Connect Taboola

  1. Go to Integrations → Connections.

  2. Open Taboola (row menu → View details).

  3. Click Connect Taboola.

  4. Log into your Taboola account, approve access and select the ad account ContactLevel should sync audiences to.

Taboola integration page showing 'Taboola is not connected' with the Connect Taboola button

The status on the Connections list changes from Not Connected to Healthy.

Sync your audience

  1. Open your audience and click Syncs.

  2. Click Run next to Taboola.

The status changes to Synced, and the Est. match rate updates after Taboola processes the audience.

Use the audience in a campaign

In Taboola, open your campaign's audience targeting and add the custom audience with the same name as your ContactLevel audience. Check Taboola's own minimum size for custom audiences before you expect it to serve.

When you add contacts in ContactLevel, open Syncs and click Run again to update the audience.

Track visits

Add your audience's cl_audience parameter to the campaign's landing page URL to see which audience members visit your site. See Finding your audience's UTM parameter.